Land Rover Launches New Intuitive Consumer Website
Major Phil Packer Takes Delivery Of His New Range Rover Sport
Above And Beyond The Call Of Duty
Land Rover In Action
Message In A Bottle

Land Rover Launches New Intuitive Consumer Website

Land Rover has launched a new website designed to put the consumer at the centre of the online experience.

With a new intuitive layout, improved design and navigation, interactive content and greater information on all Land Rover products, the new website means that exploring vehicles online has never been easier.

Anthony Bradbury, Land Rover UK marketing director commented: "We are seeing a shift in the purchase process, with more customers researching cars online with a visit to the dealership being the final step. Therefore, having a clear user friendly website is vital to help potential buyers access our class leading product line-up."

The new www.landrover.co.uk website includes a 'Build and Price' configurator for all models. Consumers can now customise and price a vehicle down to such details as wheels, exterior and interior trim colours, together with a host of optional extras available on each vehicle. Features include 360° views of the vehicle, detailed specification and a price calculator which breaks down every item added to your build in the detailed summary.

Once configured, these details can be shared by sending to friends, printed as hard copies or sent to a local dealership to arrange a test drive.

Please log onto www.landrover.co.uk to learn more.

Major Phil Packer Takes Delivery Of His New Range Rover Sport On The Motability Scheme, Supported By Land Rover

2009 Pride of Britain Awards Fundraiser of the Year & BBC Sports Personality Helen Rollason Award Winner, Major Phil Packer, is the proud owner of a new Range Rover Sport.

Supported by Land Rover and Motability, Phil's new Range Rover Sport will help him in his quest to raise £15 million pounds to build the British Inspiration Trust – an eco-friendly residential Centre of Excellence to enthuse, inspire and deliver support to young people with disability.

Phil Packer was injured in 2008 whilst serving with the Army and was told he would never walk again.

Against all the odds, his condition has improved and he is now able to walk with sticks and has and will continue to embark upon a number of challenges – such as those he has already completed including the London Marathon, a 30 mile row across the English Channel and a four day climb up El Capitan in Yosemite National Park and more recently the Three Peaks Challenge – to raise much needed funds to support young people with disabilities and injured service men and women.

For updates on Phil's "British Inspiration Trust" and latest news, go to: www.philpacker.com

Above And Beyond The Call Of Duty

Land Rover has been awarded the Chief Officers' Commendation from the West Midlands Ambulance Service for 'its exemplary actions above and beyond the call of duty' in supporting the Service with the loan of Land Rover vehicles and support when weather conditions became treacherous.

Anthony Bradbury, marketing director, Land Rover who collected the award said: "It is extremely important to the Business to support our local communities, but to be the only business to receive an award amongst the hundreds of dedicated volunteers who have devoted a great deal of their time to the support of the West Midlands Ambulance Service, was extremely humbling."

Over 200 awards were given out to local volunteers who have helped to support the local community and the Ambulance Service over the course of the year.

Land Rover In Action

Land Rover will showcase the work of its global conservation and humanitarian partners in an exhibition at the Royal Geographical Society (with IBG), London from 29 March - 9 April.

The exhibition will highlight the vital work of Biosphere Expeditions, The Born Free Foundation, China Exploration & Research Society (CERS), Earthwatch, The Royal Geographical Society (with IBG) and the Red Cross and Red Crescent Societies.

Message In A Bottle

A capsule containing more than 2,000 letters from schoolchildren from across the east coast of the Atlantic seaboard has been launched into the middle of the ocean by the 'Atlantic Rising' expedition team, as an interactive way for young people to learn about ocean currents and their importance in maintaining the world’s climate.

Supported by the Royal Geographical Society (with IBG) and Land Rover, the team of three,Tim Bromfield, Lynn Morris, and Will Lorimer,aim to discover how rising sea levels are affecting communities, whilst connecting and documenting the views of young people in those schools based along the coastline.

Schoolchildren throughout the globe are being encouraged to follow the route of the capsule, which contains letters from pupils from 17 schools, from Scotland to Ghana, describing their local environments and their concerns for the future of the planet.

To undertake the project, Atlantic Rising received the Royal Geographical Society (with IBG) and Land Rover’s 2009 'Go Beyond' bursary of £10,000 and the use of a Defender 110 vehicle, which has been their mode of transport and home since they set off from Poole Harbour in September 2009.